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SCS Winter Series 2021 – Future of Customer Engagement

December 7 @ 1:30 pm - 5:00 pm CET

Free – €199,00

Tickets

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Full Program Pass
Full-day program that covers the future from every angle we could think of: the future of work, the future of business, and the future of the world we live in.
199,00
Unlimited
Early Bird Pass
Full program for early birds (until Nov 15)
99,00
Unlimited
Explorer Pass
Access to the plenary talk shows only
0,00
Unlimited

The future is coming. Fast.

Together with great minds from smart companies all around the world, we’re exploring ways to turn change into action in a day packed full of insights and knowledge.

The upcoming Winter 2021 SmartCom Summit Series will be bigger and better than ever (if we do say so ourselves) with 50+ speakers, 30+ inspiring sessions, talk shows, round table discussions, panels, and masterclasses focused on the subject of customer engagement. As we realize everybody is busy these days, we’ll publish the sessions over a period of 10 weeks, so there’s something inspiring and interesting to see every week.

We rounded up business leaders, influencers, industry experts, and users to discuss a simple, but relevant question: What’s next for customer engagement in the new normal, with smart organisations investing in a hybrid workforce at massive scale?

Expect talks and discussions about contextual communications, conversational commerce, the impact for contact centers, opportunities for telcos, changes in the ecosystem, low-code/no-code, the role of AI, as well as leadership and organizational challenges and the growing importance and value of technology.

The SmartCom Summit 2021 Winter Series kick-off is a great way to soak up inspiration for 2022 in an afternoon filled with practical pointers and takeaways. Register now and claim your spot fast to be sure that you don’t miss a thing!

 

Partners

We’re excited and proud to announce the first participating partners that are making our fourth smartfest possible!

Next Upcoming Event

SCS Winter Series 2021 - Future of Customer Engagement

07 December 2021
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Tracks

This 10 week program covers the future from every angle we could think of:  digital acceleration, the future of work, the future of business, and the future of the world we live in. After the live kick-off on Dec 7, every week more content will be published in these 4 tracks.

Hear from visionaries, industry experts and users in a combination of plenary talk shows and 4 tracks focused on general management, finance, HR, marketing/sales and tech.

 

Program Dec 7, 2021

No boring slide shows or product pitches, but instead lively discussions, interviews, masterclasses, and in-depth panels about the major changes we’re living through and the opportunities that arise for forward thinking organizations that want to embrace change.

Here’s the program for the kick-off livestream (minor changes still possible):

 

14:00 Digital Acceleration – Thriving in Challenging Times Charles Groenhuijsen, Rob Kurver (The Next Cloud), Remco de Kramer (Microsoft), Enrico Karsten (Anywhere365)
Looking back at 2 years of a pandemic, what lessons have we learned and what challenges and opportunities lie ahead? What will be the drivers for success for agile enterprises?
14:30 Interview Stijn Nijhuis, Entrepreneur of the Year 2021 Rob Kurver (The Next Cloud), Stijn Nijhuis (Enreach)
Enreach is an example of a European Business that adapted to the challenges of the next normal to come out better. In this interview we talk to the Founder/CEO [Stijn was awarded EY Entrepeneur of the Year award] about what drives him, the role he sees for technology, and the challenges of leading a fast growing company to some next normal.
14:45 Modern Work – The Hybrid Opportunity Charles Groenhuijsen, Lisanne Brons (Microsoft), Eugene Tuijnman (SLTN), Joost Jetten (Logitech)
A modern workplace culture embraces technology, cares less about where and when employees get the job done and, instead, creates a culture built on mutual respect, trust and accountability to meet rising employee expectations. What challenges does this pose to collaboration technology, and how does this create new opportunities?
15:15 Modern Work – Masterclass Personas Poly
Learn how an outside-in approach to people and roles leads to smarter investments in the hybrid workplace.
15:30 Customer Engagement – The Next Normal Charles Groenhuijsen, Enrico Karsten (Anywhere365), Terry Aurik (Enreach), Jasper Maters (AudioCodes), Gert-Jan Huijzer (Mavenir)
What’s next for customer engagement in the new normal, with smart organisations investing in a hybrid workforce at massive scale? How are customers interacting with brands, and what role do bots and AI play to optimize customer engagement?
16:00 Keynote – Punk XL Adrian Swinscoe (Punk CX, Customer Experience Advisor)
“In his new book, Adrian Swinscoe takes a deeply humanistic and thoughtfully critical look at the discipline of Customer Experience. His writing urges us to think of customers as people first and only then consider technology, methodology, process, and all the trendy and increasingly meaningless CX and UX jargon and clichés. Adrian’s latest work is f’ing brilliant and I am jealous that I did not come up with such a novel idea and fun and engaging execution. I will be re-reading it for some time to come.” – Alexander Genov, Head of Customer Research, Zappos
16:30 Digital Acceleration – Leading Innovation in Ecosystems Charles Groenhuijsen, Rob Kurver (The Next Cloud), Remco de Kramer (Microsoft), Terry Aurik (Enreach), Sebastiaan Hoogstadt (Poly)
What lessons can agile enterprises learn from digital natives and high tech companies? What are keys to success and where to start?
17:00 End

 

Program 16 Dec – 18 Feb

The program for the next 9 weeks will consist of a collection of panel sessions, round table discussions, interviews, use cases and masterclasses – details will be announced shortly!

 

Speakers

Expect to hear from the following thought leaders and industry experts, and more.